Company
Insightrix Research Inc is a privately held company founded in 2001 by two business researchers: Corrin Harper, MBA and Larry Goodfellow MBA.
Insightrix is a full-service market research firm with expertise in both qualitative and quantitative research. Insightrix is an innovator in marketing research and its revolutionary process can be accredited to its creative and knowledgeable staff.
Because of its technological and research-savvy workforce, Insightrix has been a pioneer in utilizing technology to enhance the market research process. For example, Insightrix has embraced multimode surveying which combines online and telephone surveying as a means to increase survey response rates. In taking advantage of this innovative methodology, our clients have benefited from higher response rates and ultimately more accurate results.
Insightrix employs 26 full and part-time workers and over 65 casual employees. Insightrix currently has two offices; one is located in Saskatoon, Saskatchewan (Canada) and the second office is located Horsham, Victoria (Australia).
Feature / News
In a new independent online poll conducted immediately following the televised provincial debate on Tuesday, October 25th, 60.0% of decided voters say they plan to vote for the Saskatchewan Party in the upcoming provincial election. One third (33.3%) of decided voters say they would cast their ballot for the provincial NDP and 2.8% would vote for the provincial Liberal Party. Another 3.0% would vote for the Green Party, and roughly equal proportions would either vote for another party (0.3%) or spoil their ballot (0.6%). These findings are very consistent with several past waves of independent polling conducted by Insightrix Research.
